the brother-sister bond with their DilboliBhen campaign on the occasion of Rakshabandhan

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New Delhi News, 19 Aug 2019 : Jewelkari.com.com, a leading jewellery portal of minimalist precious jewellery promoted their festive collection range with  interesting campaign on the occasion of Rakshabandhan called #Dilbolibehen.

While the world focuses on highlighting just the sibling bond, Jewelkari.com took a different route to showcase not just the brother sister relation of blood but by heart. The brand showcased how it’s not important to be blood related to have a bond but what’s important is the connection of heart.

Hence, this RakshaBandhan, Jewelkari.com introduced the #DilboliBehen campaign. The campaign began last week across the brand’s social media handles Youtube, Facebook and Instagram. The concept of #DilboliBehen was showcased through a video generated content which showcased the bond of an intern who wrote a letter to his manager for Rakshabandhan thanking her how she helped him grow in the organization and became a champion from champu as she used to address him.

To break the monotony of the generic brother-sister Rakhi commercials, here’s a fun and quirky one-minute video conceptualized

Link: https://www.youtube.com/watch?v=IqDIrznHJCw

“We came up with this concept since we wanted to showcase a bond apart from blood relations to stand out from other brands online campaigns and gladly made a mark with it. We are happy to promote our festive collection offer and hope it gets great mileage as well” Mayank Soni, Founder, Jewelkari.com

About the brand
Jewelkari.com.com is an online megastore of minimalist precious jewellery that provides an assortment of over 1200+ designs of exquisite real diamond and gold jewellery. Combining contemporary pattern and traditional elegance in each design, Jewelkari.com.com provides a wide range of categories in Rings, Earrings, Pendants, Necklaces, Nose Pins and Bracelets for both men and women at affordable prices. Be it casual wear, party wear, wedding jewellery or work wear, Jewelkari.com.com has jewellery for every occasion.

At Jewelkari.com.com each design is meticulously crafted by our skilled artisans at our state-of- art manufacturing facilities in New Delhi, Haryana and Jaipur. For over a decade, our gemstones and diamonds are sourced from our trusted & reliable suppliers Pan India, giving the artisans an array of stones to work with and manufacture beautiful designs. Designed by our talented team of in-house jewellery designers, each design speaks a language of exceptional handiwork.

Jewelkari.com.com has jewellery for every occasion, be it casual wear, party wear, wedding jewellery, work wear or for gifting purpose. So choose your favourite piece at the comfort of your home.

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